Listing your event details couldn't be easier with EventsCanada's award-winning interface. A title, venue and start date is all you need.
Our cloud-based event & business marketing platform means you don't need any specialised software or technical knowledge to market your event on EventsCanada.
Adding a feature image to make your listing stand out is as easy as drag-and-drop. Include links to your own event website, Facebook page or Twitter account.
You can even add as many dates and session times as you like, ensuring your audience knows exactly when your business operates or when your event is taking place.
One of the reasons EventsCanada is so popular with consumers is because we moderate event submissions.
We don't publish online webinars or retail sales, only live events at a publicly accessible venue with a clear start date and time.
A basic event listing is free for everyone. But to turbo-charge your audience reach we have a number of advertising, promotional keys, marketing packages and much more for a range of budgets.
Get your event published on EventsCanada's home page, or included in our newsletter, social campaigns, affiliate networking sites and much more...
Selling tickets can be daunting for a first-timer. We make it easy for anyone to setup ticket sales for any kind of event, large or small.
For the experts, our feature-set is beyond compare. EventsCanada is the platform of choice from stadiums to iconic festivals.
We know how stressful it can be to change your ticketing inventory on the fly.
Moving on-sale dates, issuing comp tickets from your mobile device or simply adjusting inventory levels shouldn't be hard, so we've made the most common tasks a snap.
Hands-up who loves managing the gate? Our entry management devices are designed to get the people who are supposed to be in, inside.
With EventsCanada you can see your gate entries in real-time. Move and manage staff to where they're really needed, and know instantly how many are inside, and how many are about to hit.
There is nothing quite like the euphoria of closing the doors on a successful event.
And after that brief moment of glory has worn off the next day, the reporting starts. EventsCanada gives you all the reporting you need. Want an Excel spreadsheet with your morning coffee?
Your event can even help to increase traffic to your site and boost your brand’s search engine rankings. One way to do this is to use an interactive & integrated event listing. By using SEO optimized images, RSVP information, social media connections, and metadata, you are effectively offering search engines a rich list of quality information to index.
As a bonus, if your event calendar integrates with your marketing & networking platforms, it can also be used to gather customer information, improve your segmentation, and learn more about how your customers interact with your event listing.
Another advantage of event marketing is how it can drive social media engagement. Become the brand that everyone is talking about by building up excitement on your social channels pre-event, posting stats, quotes, and even live streaming during the event, and sharing highlights after it occurs.
Encouraging more social engagement will help to build your brand’s community. The people who attend your events are likely to be your long-term customers, as well as your brand advocates. Get them connected with your business on social media so they can conveniently share your riveting blog posts and inspirational podcasts and vlogs in the future.
Speaking of inbound marketing, you can repurpose your event content into months worth of high-quality content. Fill up your blog schedule with value-driven posts related to the event. Conduct interviews with speakers and share on your social media channels. Post pictures, videos, and standout quotes.
You can also create an event survey to gather data for an original report covering current insights in your industry. Especially if you have a large attendee list, this can be an excellent way to collect valuable market information, which you can then repurpose into a white paper to share with your existing customers or to offer on your website to attract leads.
Event marketing works. As those winning event metrics keep coming in, brands are going to continue offering more in-person experiences for their customers. The US Bureau of Labor Statistics forecasts the event industry to grow by 44 percent from 2010 to 2020!
While the ROI for events varies – big budget brands claim they see a return that exceeds 5 times their investment for live events, while about half of brands across the board put their return between 3 and 5 times what they invested – the majority of companies who use events believe the impact in terms of lead generation, sales, and customer loyalty is worth it.
Consumers are gravitating towards more meaningful brands. The ones that offer real value. That can improve their lives. And that can step through the wall that traditionally stands between consumers and business to offer something human.
The knowledge gained from face-to-face interactions with customers is critical for creating – and leveraging – accurate buyer personas. For B2B brands, in particular, customer interaction may be limited to emails, brief online chats, and an occasional phone call.
With real-time, human engagement, the quality of the feedback and insight you’ll receive will be tremendously valuable for enriching your buyer personas and improving the experience and products you offer your customers. You may discover a problem with your product or services that is the root of unexplained customer churn. On the other hand, you could uncover strengths you didn’t realize you had, which your brand can now better capitalize on.